Professional English in use : marketing
Cate Farrall and Marianne Lindsley (2008)
A self-study guide for intermediate to advanced (B1-C2) learners of English who wish to study or work in the area of marketing.
The 50 units are divided into five main sections: Marketing basics, Research, Product, Positioning and branding, Price, Publicity and promotion and Packaging.
An engaging way to broaden active vocabulary for improved spoken and written communication.
EN BUSI 6 Open access